What we do

Here are some of our most popular services. And if you don't see what you need, just ask!

"Quick fix!"
This is the most cost-effective way to improve your current website. We conduct an expert review of your site and come up with 10 things you can immediately do to improve the functionality, disposition, and design of your site. If you have an e-commerce site, you'll probably be able to measure the ROI in mere days.

Typical turn-around time: 10 working days
Typical price: EUR 4,000

"Profitizing"
Profitizing means taking an in-depth look at your business, your customers, and your goals - and using your website to increase your conversion rates (many websites actually DAMAGE their owner's brand!). Not only will a revitalized site help bring in business to your organization, it will keep the ad agencies and web houses from calling you day in and day out with offers to improve your site.

Typical timeframe: 6-8 weeks (full turnkey)
Typical price: from EUR 25,000

"Full Monty"
Forget Web 2.0 and the buzzwords-du-jour. We're talking about creating a web presence that actually makes you want to change your business plan and profit from true online-offline convergence. No guts, no glory. Don't know what the next step is? Give us a call and let's set up a meeting. No obligation - from either side.

Typical timeframe: 3-6 months
Typical price: about EUR 80-100,000 for the first four phases of our development process.

"Instant design"
An intense, three-day workshop where our team sits with your team to create an electronic product that works. We start with a focus group to nail down functionality. We design all night. We test paper prototypes the next day with real users. We refine. We redesign. We test again. We design all night. We refine. We test again. And at the end of three days, you walk away with proof of concept and an interface people can use.

Typical timeframe: three days (plus preparations)
Typical price: EUR 30,000

"The BIG idea"
Have you been hashing out a new business plan for the past half year but still can't find the sticky idea that's going to make your company a hit? Maybe we're the kick-in-the-butt you need. We can facilitate a two-day, off-site brainstorming session that gets your team away from their e-mail and into creative overdrive.

Typical timeframe: 1 week prep, 2 days off-site, 1 week follow-up
Typical price: EUR 20-50,000

"Big DUX are watching"
Don't know how to interpret complicated website statistics? Then let us do it. We'll cast an expert eye on your site statistics and comb your server logs to see how your customers use your website. We'll then help you identify places where your site loses customers so you can give them what they need to keep them moving towards the funnel. You'll get weekly reports (including our unique "High Score" feature) as well as an initial benchmarking survey. And whenever we observe something funky going on, we'll also give you recommendations for how to respond. English and Italian language sites only.

Timeframe: on-going subscription
Fixed price: EUR 1,500 per month. Six-month minimum.

Other useful stuff

Strategic business alignment
Yeah. It sounds kind of buzzwordy. But it's incredibly important - getting your digital strategy to support (or even drive) your traditional business processes. Through interviews, statistical analysis, creative workshops, and the keen application of our empirical knowledge, we can turn a boring "on-line business card" into a powerful business tool. Let us show you how to get more out of your digital resources - back-office apps, intranets, extranets, websites, CRM, BMP, etc.

Information architecture
Are people having trouble finding stuff on your site? Or are they confused when using an on-line application, booking engine, or shopping cart? Is Google ignoring you? Is your internal search engine giving visitors idiotic search results? Sounds like you need to take a look at your information architecture - the art and science of arranging and labeling online content so people can find what they need and do what they came to do with as little effort and confusion as possible. We pioneered this discipline and can make sure your project team includes the best brains in the business.

Website content
Need expert writers to help you effectively communicate your message? Want experienced editors to tighten up your own prose? FatDUX has first-class American, Danish, and German writers who know how to communicate with on-line audiences. Or ask us to hold our popular "Writing for the Web" course for your own in-house web team.

Mentoring and sparring
Did someone make you responsible for some project that seems doomed to failure? Our punch-card voucher gives you 40 units of professional consultation time in convenient 15-minute blocks - perfect for getting a fast answer to a tough question on a Sunday afternoon. A bit more expensive than our usual hourly rate, but you get a lot more flexibility, including hot-line 24/7 access if necessary. And you can monitor your account on our extranet. Give us a call and find out how easy it is to bring FatDUX expertise to your design team.

Heuristic review and analysis
Expert usability review, including a report no one will read and a list of suggestions that is guaranteed to infuriate every programmer who's ever worked on your site. Not a pleasant exercise, but a very valuable experience for most site owners.

Usability testing and evaluation
Why take our word for it? Get hold of some real, live users and watch them through our one-way mirror. Our sister company, Snitker & Co., operates one of Europe's most sophisticated usability laboratories. Full range of services, from eye-tracking to free coffee. Multilingual, cross-border testing with remote viewing is a specialty. And as part of the Usability Alliance, we have direct access to similar facilities around the globe.

Designing stuff with buttons
We LOVE buttons (you should see our collection of phones, remotes, and calculators). We will gladly work with your favorite industrial designer to optimize the user interface for a wide range of interactive products - from themostats to ATMs. Generally, we work on a flat fee, plus royalty.

What we (usually) don't do
We don't design many annual reports these days. Or create award-winning print ads. Been there. Done that. Now we're out to change the world.

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